![]() The platform also experienced some technical glitches, showing an error page for consumers trying to buy tickets for dates prior to April 25, 2018, according to Ticketmaster’s Twitter account. That demand included bot attacks, which slowed down the system, making it hard for consumers to register in the first hour. Both “Springsteen” and “Cursed Child” tickets were being listed on Stubhub for $1,000 or more as of October, with the price often climbing higher into the thousands.Īdditionally, when “Cursed Child” opened up registration, the system was hit by “exponentially more demand” than Ticketmaster has seen for concerts, said David Marcus, head of music at Ticketmaster. 12, while “Cursed Child” has a scheduled opening of April 22, 2018.īut some of those tickets have gone to scalpers. Tickets have been selling well in its two most recent ventures, with “Springsteen” selling out its entire run and then extending an additional 10 weeks and “Cursed Child” selling out its first batch of tickets. The platform is meant to weed out bots from fans, and while it has had success in some aspects, Ticketmaster is still figuring out how to deal with outsized demand and how to offer value to producers in the future. Ticketmaster’s Verified Fan has narrowed down the number of resellers to less than 5% of all tickets sold across all genres, but it still has some bumps to work out on Broadway.īroadway is a relatively new area for Ticketmaster’s Verified Fan platform, which currently counts “Springsteen on Broadway,” “Harry Potter and the Cursed Child” and “Hamilton” as users.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |